Workshop 3: CRO for Agencies and Practitoners

Register

PRESENTED BY CRAIG SULLIVAN

 

 

In this workshop, Craig shares his experience training some of the top 10 CRO agencies and Practitioners in the world.  Craig will be using all his course materials, so you can ask him questions about these key components of running a world class optimisation function:

 
Market Research
Defining your offering
Hiring or outsourcing the team
Leads and Pitch research
Pitching to Clients
Kickoff meetings
Tool Selection
Pre-Flight checklist
Operations
Methodologies
Running Tests
Washup and reporting
Managing client meetings & psychology
Test management and archival
The future of CRO